Yoon, Sukki : rechercher sur Z-Library

Le plus grand référentiel d'articles scientifiques au monde. 70,000,000+ d'articles gratuitement.

Don't use scam websites

Livres
Articles (56)
Les plus populaires
Liste
- Liste
- Tableau

1

Unpacking the relationship between social media marketing and brand equity: The mediating role of consumersâ benefits and experience

Zollo, Lamberto, Filieri, Raffaele, Rialti, Riccardo, Yoon, Sukki

Journal:

Journal of Business Research

Année:

2020

Fichier:

PDF, 716 KB

2020

2

The effects of eWOM volume and valence on product sales – an empirical examination of the movie industry

Kim, Kacy, Yoon, Sukki, Choi, Yung Kyun

Journal:

International Journal of Advertising

Année:

2018

Langue:

english

Fichier:

PDF, 1.50 MB

english, 2018

3

Advertising Creativity in Korea

Kim, Byoung Hee, Han, Sangpil, Yoon, Sukki

Journal:

Journal of Advertising

Année:

2010

Langue:

english

Fichier:

PDF, 768 KB

english, 2010

4

Narrative Transportation and Paratextual Features of Social Media in Viral Advertising

Seo, Yuri, Li, Xiaozhu, Choi, Yung Kyun, Yoon, Sukki

Journal:

Journal of Advertising

Année:

2018

Langue:

english

Fichier:

PDF, 555 KB

english, 2018

5

Text versus pictures in advertising: effects of psychological distance and product type

Choi, Yung Kyun, Yoon, Sukki, Kim, Kacy, Kim, Yeonshin

Journal:

International Journal of Advertising

Année:

2019

Langue:

english

Fichier:

PDF, 1.51 MB

english, 2019

6

Culture and Health Persuasion: Differences between Koreans and Americans

Yoon, Sukki, Lalwani, Ashok K., Vargas, Patrick T., Kim, Kacy, Taylor, Charles R.

Journal:

Journal of Current Issues & Research in Advertising

Année:

2020

Langue:

english

Fichier:

PDF, 2.56 MB

english, 2020

7

Augment yourself through virtual mirror: the impact of self-viewing and narcissism on consumer responses

Baek, Tae Hyun, Yoo, Chan Yun, Yoon, Sukki

Journal:

International Journal of Advertising

Année:

2016

Langue:

english

Fichier:

PDF, 842 KB

english, 2016

8

Ethical consumption and consumers’ decision making: the role of moral intuition

Zollo, Lamberto, Yoon, Sukki, Rialti, Riccardo, Ciappei, Cristiano

Journal:

Management Decision

Année:

2018

Langue:

english

Fichier:

PDF, 393 KB

english, 2018

9

When Intrusive Can Be Likable

Yoon, Sukki, Choi, Yung Kyun, Song, Sujin

Journal:

Journal of Advertising

Année:

2011

Langue:

english

Fichier:

PDF, 347 KB

english, 2011

10

Death imagery in antipoaching advertising

Baek, Tae Hyun, Yoon, Sukki

Journal:

Psychology and Marketing

Année:

2020

Fichier:

PDF, 1.83 MB

2020

11

Online game characters' influence on brand trust: Self-disclosure, group membership, and product type

Choi, Yung Kyun, Yoon, Sukki, Lacey, Heather P.

Journal:

Journal of Business Research

Année:

2013

Langue:

english

Fichier:

PDF, 632 KB

english, 2013

12

Social marketing communication messages

McKay-Nesbitt, Jane, Yoon, Sukki

Journal:

Journal of Social Marketing

Année:

2015

Langue:

english

Fichier:

PDF, 271 KB

english, 2015

13

“Fish out of water”: understanding decision‐making and coping strategies of English as second language consumers through a situational literacy perspective

Viswanathan, Madhu, Torelli, Carlos, Yoon, Sukki, Riemer, Hila

Journal:

Journal of Consumer Marketing

Année:

2010

Langue:

english

Fichier:

PDF, 209 KB

english, 2010

14

[IEEE 2018 IEEE International Solid - State Circuits Conference - (ISSCC) - San Francisco, CA, USA (2018.2.11-2018.2.15)] 2018 IEEE International Solid - State Circuits Conference - (ISSCC) - A 1/2.8-inch 24Mpixel CMOS image sensor with 0.9μm unit pixels separated by full-depth deep-trench isolation

Kim, Yitae, Choi, Wonchul, Park, Donghyuk, Jeoung, Heegeun, Kim, Bumsuk, Oh, Youngsun, Oh, Sunghoon, Park, Byungjun, Kim, Euiyeol, Lee, YunKi, Jung, Taesub, Kim, Yongwoon, Yoon, Sukki, Hong, Seokyong,

Année:

2018

Langue:

english

Fichier:

PDF, 1.30 MB

english, 2018

15

How Liberals and Conservatives Respond to Equality-Based and Proportionality-Based Rewards in Charity Advertising

Lee, Younghwa, Yoon, Sukki, Lee, Young Woo, Royne, Marla B.

Journal:

Journal of Public Policy & Marketing

Année:

2018

Langue:

english

Fichier:

PDF, 885 KB

english, 2018

16

Matching luxury brand appeals with attitude functions on social media across cultures

Choi, Yung Kyun, Seo, Yuri, Wagner, Udo, Yoon, Sukki

Journal:

Journal of Business Research

Année:

2018

Langue:

english

Fichier:

PDF, 803 KB

english, 2018

17

Introduction to the special issue on leveraged marketing communications

Yoon, Sukki, Choi, Yung Kyun

Journal:

International Journal of Advertising

Année:

2020

Fichier:

PDF, 526 KB

2020

18

Graphene Quantum Dots: Controllable SingletâTriplet Energy Splitting of Graphene Quantum Dots through Oxidation: From Phosphorescence to TADF (Adv. Mater. 31/2020)

Park, Minsu, Kim, Hyung Suk, Yoon, Hyewon, Kim, Jin, Lee, Sukki, Yoo, Seunghyup, Jeon, Seokwoo

Journal:

Advanced Materials

Année:

2020

Fichier:

PDF, 37.15 MB

2020

19

[IEEE 2020 IEEE International Symposium on Circuits and Systems (ISCAS) - Sevilla (2020.10.12-2020.10.14)] 2020 IEEE International Symposium on Circuits and Systems (ISCAS) - A 1/3-Inch 1.12Î¼m-Pitch 13Mpixel CMOS Image Sensor with a Low-Power Readout Architecture

Kim, Yunhong, Chae, Heesung, Kim, Kyung-Min, Kim, Kyungtae, Yoon, Sukki, Koh, Kyoungmin, Lee, Jesuk, Park, Yongin

Année:

2020

Fichier:

PDF, 1.29 MB

2020

20

“No More” leads to “Want More,” but “No Less” leads to “Want Less”: Consumers' counterfactual thinking when faced with quantity restriction discounts

Sukki Yoon, Patrick Vargas

Journal:

Journal of Consumer Behaviour

Année:

2011

Langue:

english

Fichier:

PDF, 124 KB

english, 2011

21

Higher quality or lower price? How value-increasing promotions affect retailer reputation via perceived value

Yoon, Sukki, Oh, Sangdo, Song, Sujin, Kim, Kyungok K., Kim, Yeonshin

Journal:

Journal of Business Research

Année:

2014

Langue:

english

Fichier:

PDF, 504 KB

english, 2014

22

Shopping plans, buying motivations, and return policies: impacts on product returns and purchase likelihoods

Seo, Joon Yong, Yoon, Sukki, Vangelova, Milena

Journal:

Marketing Letters

Année:

2016

Langue:

english

Fichier:

PDF, 402 KB

english, 2016

23

How character presence in advergames affects brand attitude and game performance: A cross-cultural comparison

Choi, Yung Kyun, Yoon, Sukki, Taylor, Charles R.

Journal:

Journal of Consumer Behaviour

Année:

2015

Langue:

english

Fichier:

PDF, 2.09 MB

english, 2015

24

E-WOM messaging on social media: social ties, temporal distance, and message concreteness

Choi, Yung Kyun, Seo, Yuri, Yoon, Sukki

Journal:

Internet Research

Année:

2017

Langue:

english

Fichier:

PDF, 392 KB

english, 2017

25

Assertive Environmental Advertising and Reactance: Differences Between South Koreans and Americans

Kim, Yeonshin, Baek, Tae Hyun, Yoon, Sukki, Oh, Sangdo, Choi, Yung Kyun

Journal:

Journal of Advertising

Année:

2017

Langue:

english

Fichier:

PDF, 987 KB

english, 2017

26

How liberals and conservatives respond to feasibility and desirability appeals in anti-tobacco campaigns

Lee, Younghwa, Yoon, Sukki, Chun, Seungwoo, Park, Chanmo, Kim, Kacy

Journal:

Asian Journal of Communication

Année:

2018

Langue:

english

Fichier:

PDF, 1.82 MB

english, 2018

27

Effects of Product Failure Severity and Locus of Causality on Consumers' Brand Evaluation

Song, Sujin, Sheinin, Dan A., Yoon, Sukki

Journal:

Social Behavior and Personality An International Journal

Année:

2016

Langue:

english

Fichier:

PDF, 97 KB

english, 2016

28

Red Sox versus Yankees: Sports Team Rivalry, Sports Symbols, and Distance Performance

Yoon, Sukki, Kim, Kacy, Beltis, A. J., Logan, John, Subramanian, Gayatri

Journal:

Journal of Global Sport Management

Année:

2019

Langue:

english

Fichier:

PDF, 1.14 MB

english, 2019

29

Text versus pictures in advertising: effects of psychological distance and product type

Choi, Yung Kyun, Yoon, Sukki, Kim, Kacy, Kim, Yeonshin

Journal:

International Journal of Advertising

Année:

2019

Fichier:

PDF, 1.51 MB

2019

30

Charity advertising: congruence between political orientation and cause of need

Lee, Younghwa, Seo, Joon Yong, Yoon, Sukki

Journal:

International Journal of Advertising

Année:

2020

Langue:

english

Fichier:

PDF, 1.71 MB

english, 2020

31

The effect of 360-degree rotatable product images on purchase intention

Kim, Seeun, Baek, Tae Hyun, Yoon, Sukki

Journal:

Journal of Retailing and Consumer Services

Année:

2020

Langue:

english

Fichier:

PDF, 874 KB

english, 2020

32

Looking forward, looking back: The impact of goal progress and time urgency on consumer responses to mobile reward apps

Baek, Tae Hyun, Yoon, Sukki

Journal:

Journal of Retailing and Consumer Services

Année:

2020

Langue:

english

Fichier:

PDF, 1.60 MB

english, 2020

33

Comedic violence in advertising: cultural third-person effects among U.S., Korean, and Croatian consumers

Yoon, Hye Jin, Yoon, Sukki, Zdravkovic, Srdan, Milakovic, Ivana Kursan, Miocevic, Dario, Choi, Yung Kyun

Journal:

International Journal of Advertising

Année:

2020

Fichier:

PDF, 2.04 MB

2020

34

Temporal and social scarcities: effects on ad evaluations

Kim, Sujin, Yoon, Sukki, Baek, Tae Hyun, Kim, Yeonshin, Choi, Yung Kyun

Journal:

International Journal of Advertising

Année:

2020

Fichier:

PDF, 2.09 MB

2020

35

Feeling happier when paying more: Dysfunctional counterfactual thinking in consumer affect

Sukki Yoon, Patrick T. Vargas

Journal:

Psychology and Marketing

Année:

2010

Langue:

english

Fichier:

PDF, 283 KB

english, 2010

36

Do Negative Consumption Experiences Hurt Manufacturers or Retailers? The Influence of Reasoning Style on Consumer Blame Attributions and Purchase Intention

Journal:

Psychology and Marketing

Année:

2013

Langue:

english

Fichier:

PDF, 313 KB

english, 2013

37

Changes in Pulmonary Function in Lung Cancer Patients After Video-Assisted Thoracic Surgery

Kim, Se Joong, Lee, Yeon Joo, Park, Jong Sun, Cho, Young-Jae, Cho, Sukki, Yoon, Ho Il, Kim, Kwhanmien, Lee, Jae Ho, Jheon, Sanghoon, Lee, Choon-Taek

Journal:

The Annals of Thoracic Surgery

Année:

2015

Langue:

english

Fichier:

PDF, 630 KB

english, 2015

38

Surgical resection of nodular ground-glass opacities without percutaneous needle aspiration or biopsy

Cho, Jaeyoung, Ko, Sung-Jun, Kim, Se, Lee, Yeon, Park, Jong, Cho, Young-Jae, Yoon, Ho, Cho, Sukki, Kim, Kwhanmien, Jheon, Sanghoon, Lee, Jae, Lee, Choon-Taek

Journal:

Année:

2014

Langue:

english

Fichier:

PDF, 463 KB

english, 2014

39

Conceptualizing Communication Capital for a Changing Environment

Jeffres, Leo Wayne, Jian, Guowei, Yoon, Sukki

Journal:

Communication Quarterly

Année:

2013

Langue:

english

Fichier:

PDF, 190 KB

english, 2013

40

Structural Pluralism and the Community Context: How and When Does the Environment Matter?

Jeffres, Leo, Horowitz, Edward, Bracken, Cheryl C., Jian, Guowei, Neuendorf, Kimberly A., Yoon, Sukki

Journal:

Mass Communication & Society

Année:

2011

Langue:

english

Fichier:

PDF, 212 KB

english, 2011

41

Factors associated with preserved pulmonary function in non-small-cell lung cancer patients after video-assisted thoracic surgery

Kim, Se Joong, Ahn, Soyeon, Lee, Yeon Joo, Park, Jong Sun, Cho, Young-Jae, Cho, Sukki, Yoon, Ho Il, Kim, Kwhanmien, Lee, Jae Ho, Jheon, Sanghoon, Lee, Choon-Taek

Journal:

European Journal of Cardio-Thoracic Surgery

Année:

2015

Langue:

english

Fichier:

PDF, 133 KB

english, 2015

42

Uncovering hidden profiles: advocacy in team decision making

Waddell, Brian D., Roberto, Michael A., Yoon, Sukki

Journal:

Management Decision

Année:

2013

Langue:

english

Fichier:

PDF, 199 KB

english, 2013

43

Closing the Green Gap: The Impact of Environmental Commitment and Advertising Believability

Kim, Yeonshin, Oh, Sangdo, Yoon, Sukki, Shin, Hwashin Hyun

Journal:

Social Behavior and Personality An International Journal

Année:

2016

Langue:

english

Fichier:

PDF, 148 KB

english, 2016

44

Prognostic Factors for Pulmonary Metastasectomy in the Treatment of Hepatocellular Carcinoma

Cho, Sukki, Ryu, Kyung-Min, Hwang, Yoon-Jin, Lee, Eung Bae

Journal:

Journal of Thoracic Oncology

Année:

2010

Langue:

english

Fichier:

PDF, 159 KB

english, 2010

45

Guilt and Shame: Environmental Message Framing Effects

Baek, Tae Hyun, Yoon, Sukki

Journal:

Journal of Advertising

Année:

2017

Langue:

english

Fichier:

PDF, 925 KB

english, 2017

46

Prognostic Impact of DNA Repair Protein Expression in Non-Small Cell Lung Cancers Treated with Platinum-Based Chemotherapy and Subsequent Curative Lung Resection

Shin, Junghoon, Lee, Kyu Sang, Yoh, Kyung Ah, Cho, Hyun Jin, Choi, Moon Ki, Kim, Se Hyun, Kim, Yu Jung, Chung, Jin-Haeng, Cho, Sukki, Kim, Kwhanmien, Jheon, Sanghoon, Yoon, Ho Il, Lee, Jae Ho, Lee, Ch

Journal:

Année:

2018

Langue:

english

Fichier:

PDF, 6.17 MB

english, 2018

47

College students' online purchase attitudes and intentions: gender, product type, and risk

Nesbitt, Jane McKay, Ryan, Chad, Yoon, Sukki

Journal:

International Journal of Electronic Marketing and Retailing

Année:

2018

Langue:

english

Fichier:

PDF, 259 KB

english, 2018

48

Quiescin Sulfhydryl Oxidase 1 (QSOX1) Secreted by Lung Cancer Cells Promotes Cancer Metastasis

Sung, Hye-Jin, Ahn, Jung-Mo, Yoon, Yeon-Hee, Na, Sang-Su, Choi, Young-Jin, Kim, Yong-In, Lee, Soo-Youn, Lee, Eung-Bae, Cho, Sukki, Cho, Je-Yoel

Journal:

International Journal of Molecular Sciences

Année:

2018

Langue:

english

Fichier:

PDF, 11.45 MB

english, 2018

49

“In-depth” incidental exposure

Oh, Sangdo, Yoon, Sukki, Vargas, Patrick

Journal:

European Journal of Marketing

Année:

2019

Fichier:

PDF, 278 KB

2019

50

“In-depth” incidental exposure

Oh, Sangdo, Yoon, Sukki, Vargas, Patrick

Journal:

European Journal of Marketing

Année:

2019

Langue:

english

Fichier:

PDF, 278 KB

english, 2019